Get found
SEO, AI search visibility, paid search and social media for credentialing
From healthcare and dental to finance, we help certifying organizations build visibility and boost certification adoption.
Trust your brand to a partner that understands credentialing, not just marketing.
Let's Talk Through Your ProgramSEO, AI search visibility, paid search and social media for credentialing
Brand identity, messaging frameworks and website design
Campaign strategy, email and drip programs, content and video
Recertification campaigns, communications and analytics
Staff augmentation, tradeshow and conference collateral
Explore our past projects to see how we've helped credentialing and certification organizations improve their visibility for more than two decades.

A refreshed website, a rebuilt information architecture and a new member e-newsletter, connected to the ROC-P system ABPD already relies on.

A redesigned website designed to strengthen and unite a professional community, complete with SEO-forward content and multimedia.
Tell us where your organization is headed and we'll walk through what's possible.
A 20-minute call, where we'll ask about your program, your candidates and what has been getting in the way. You'll leave with an unbiased read on your credential marketing efforts and what we would prioritize first.
You don't have to market your credential alone. Discover how organizational leaders like you are strengthening their programs and expanding their reach with help from Informatics.
Mackenzy Caligiuri of the nonprofit Women Lead Change shares how Informatics helped transform the organization's website, video marketing and digital marketing for its professional audience.
Watch more testimonialsInformatics takes great measures to fully explain the 'what' and 'why' behind what they're doing. It is very apparent they have experience working with non-tech clients.
Bring your questions and your certification marketing challenges, and we'll give you our expert take on what's working and what's not.